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TEACHING AND RESEARCH AFFILIATION SINCE Ph.D.

The Paul Merage School of Business
University of California, Irvine
Irvine, California 92697-3125


Renamed The Paul Merage School of Business in 2005

 

bulletUCI Graduate School of Management (GSM)
 
bulletAssistant Professor of Marketing, Fall 1988 - Spring 1995
bulletAssociate Professor of Marketing, Summer 1995 - Spring 2003
bulletFull Professor of Marketing, Summer 2003 - present
 
bulletUCI School of Social Ecology, Department of Environmental Analysis and Design
 
bulletAdjunct Professor, Fall 1997 - present
 
bulletUCI Center for Health Policy & Research (HPR)
 
bulletUCI Transdisciplinary Tobacco Use Research Center
 
bulletUCI Cancer Center
 
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TEACHING AFFILIATION PRIOR TO PH.D.

 

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California State University - Fullerton, School of Business Administration and Economics
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Assistant Professor of Marketing, Fall 1986 - Spring 1988
 

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TEACHING AND SERVICE AWARDS

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2005 Co-chair of Association for Consumer Research North American Conference

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2004 UCI Graduate School of Management “Exceptional Faculty Service” Award

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2004 Journal of Public Policy & Marketing “Exceptional Contribution by Reviewer” Honorable Mention

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2003 Graduate School of Management “Best Elective” course in Full Time MBA program

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2001 Charles and Twyla Martin Excellence in Teaching Award, GSM, UCI

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2001 Business 2.0 “Key Professor” List, in article on 20 Top Technology-Savvy Business Schools

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2000 Lincoln Mercury Marketing Lab Sponsorship, GSM, UCI (5 year sponsorship)

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2000 Conexant Teaching Award, GSM, UCI

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2000 BusinessWeek, B-Schools Rankings & Profiles, “Most Popular Professors” Listing

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2000 BusinessWeek, B-Schools Rankings & Profiles, “Most Popular Electives” Listing

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2000 Journal of Consumer Research “Outstanding Reviewer” Award

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1999 Journal of Public Policy & Marketing “Exceptional Contribution by Reviewer” Award
 

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COURSES TAUGHT

bulletIntroduction to Marketing, Undergraduate
bulletConsumer Behavior, Undergraduate
bulletFreshman Seminar on Tobacco Use Prevention, Undergraduate
bulletPrinciples of Marketing for Management, MBA
bulletConsumer Behavior, MBA
bulletDatabase Marketing, MBA
bulletMicro Marketing, MBA
bulletMarketing IT Lab, MBA (on GIS and POS systems)
bulletMarketing Field Study Projects, MBA
bulletDesign of Experiments and Quasi Experiments (Ph.D.)
bulletAnalysis of Data from Experiments & Quasi Experiments (Ph.D.)
bulletResearch Topics in Marketing (Ph.D., team taught)