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OTHER
PROFESSIONAL ACTIVITIES
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Service to Academic Community:
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Editor
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Journal of Public Policy and Marketing, Special Issue, Social Marketing
Initiatives (Spring '02)
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Association of Consumer Research (ACR) Board of Directors
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Elected member of Board of Directors, as Director of Public Policy, 2006 –
2009 |
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Appointed chair of task force to revise the ACR constitution and bylaws,
2006-2007
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Editorial
Review Boards
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Journal of Consumer
Research (1992 - present)
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Journal of Public Policy
and Marketing (1993 - present)
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Journal of Consumer
Psychology (1996 - 2000, 2005 - present)
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Current Issues and
Research in Advertising (1998 - present)
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| Media Psychology (1995 - 2006) |
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Social Influence
(2005 - present)
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Journal of Marketing
(1996 - 2005)
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Journal of Marketing
Research (1999 - 2003)
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Conference Co-chair
| Association for Consumer Research, North American
Conference (9/05) |
| American Marketing Association Winter Educators' Conference (2/98) |
| Tobacco-Related Disease Research Program, Second Scientific Conference (12/97) |
| Society for Consumer Psychology Annual Conference (2/97)
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Conference Track Chair
| American Marketing Association Winter Educators' Conference, Promotions Track, 1995 |
| American Psychological Association Annual Conference, Division 23 Track, 1994
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Conference
Program Committee
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Association for Consumer Research (1991, 1993, 1995, 1997)
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Ad Hoc Reviewer
| American Journal of Public Health |
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Health Psychology |
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| Health Education Research |
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| International Journal of Research in
Marketing, guest Area Editor, special issue |
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| Journal of Advertising |
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| Journal of Business Research |
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| Journal of American Medical Association (JAMA) |
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Journal of Communication |
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| Journal of Health Communications |
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| Journal of International Marketing |
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| Journal of Interactive Marketing |
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| Journal of Marketing |
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| Journal of Marketing Research |
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Marketing Letters |
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National Cancer Institute, Monograph Series on
Tobacco |
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| Nicotine and Tobacco Research |
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| Preventive Medicine |
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| Prevention Research Center, Berkeley, California |
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| Psychology and Marketing |
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| Sloan Management Review |
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| Tobacco Control
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Conference
Paper Reviewer
| Association for Consumer Research |
| American Marketing Association |
| American Academy of Advertising |
| Academy of Marketing Science |
| Public Policy and Marketing |
| Advertising and Consumer Psychology
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Dissertation
Award Reviewer
| Academy of Marketing Science |
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| American Marketing Association |
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| John A. Howard Dissertation Competition |
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| SCP-Sheth Foundation Dissertation Proposal
Competition |
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| Marketing Science Institute |
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| Procter & Gamble
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Grant
Proposal Reviewer
| Louisiana Health Excellence Fund |
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| Social Sciences and Humanities Research Council of Canada |
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| Ontario Tobacco Research Unit (OTRU), University of
Toronto |
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U.S. National Science Foundation |
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| Canada Council for the Arts, Killam Research
Fellowship
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Textbook
Reviewer
| Prentice Hall |
| Harper Collins Publishers |
| South-Western Publishing Company
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External Reviewer for Promotion Cases
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2004 - 05: Wrote 4 letters |
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Subsequent years: Wrote approximately 2 letters per year
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School and Campus Service (most
current listed first):
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MSB AACSB Assurance of Learning/Assessment committee 2007-2008 (co-chair)
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MSB Marketing Area Coordinator 2006-2008 |
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MSB Masters’ Program Committee 2006-2007 (chair)
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GSM Faculty Chair, 2004 - 2005
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GSM Faculty Advisory Committee 2003 - 2005 (chair
in 03-04)
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GSM Strategic Planning Committee, 2003 - 2005
(chair)
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GSM Masters' Program Committee, 1989-1990,
1995-1996, 1999-2001, 2001-2002 (chair), 2002-2003
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GSM Information Technology and Management Program
Committee, 1998-2001 (Chair)
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GSM Computing Committee, 1997-1999
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GSM Faculty Advisor to Director of Marketing,
1993-1998
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GSM Affirmative Action Committee, 1993-1996
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GSM Marketing Area Coordinator, 1994-1995
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GSM Undergraduate Educational Policy Committee, 1994
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GSM Faculty Executive Committee, 1990-1993
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| GSM Faculty Recruiting Committee, 1988-1989
| UCI Academic
Senate, Council on Faculty Welfare, 2007 - 2010 |
| UCI Academic Senate,
Council on Research, Computing & Library Resources, 2003-2007 (chair
04-05) |
| | UCI Academic Senate, University Committee on Research Policy,
Spring 2006 |
| UCI Academic Senate, Council Representative, 2004-2005 |
UCI Ad-hoc Reviewer of Faculty Career Development Awards (2005)
| UCI Human Subjects’ Institutional Review Board, member 1998 – 2001, vice chair
2001-2002 |
| UCI Advisory Board, Extension Program in Marketing Communications, 1988-1998
| UCI Pre-graduate Mentorship Program, Faculty Mentor, 1995-1996
| UCI Advisory Committee on Research Infrastructure and Computing, 1995-1996
| UCI Fulbright Campus Committee, 1994
| UCI Chancellor's Advisory Committee on Intercollegiate Athletics, 1990-1993
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Professional Affiliations:
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American Academy of Advertising (AAA)
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Association for Consumer Research (ACR)
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American Marketing Association (AMA)
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American Psychological Association (APA)
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American Public Health Association (APHA)
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Society for Consumer Psychology (SCP), served as Education and Training
Chair
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Consulting Experience (most
current listed first):
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Robinson, Calcagnie & Robinson, Newport Beach,
CA, Vioxx litigation (2006-2007)
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Beasley Allen, TX, Vioxx litigation (2006)
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Blizzard, McCarthy
& Nabers, Houston, TX, Vioxx litigation (2006 – present)
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Robinson, Calcagnie
& Robinson, Newport Beach, CA, Vioxx litigation (2006 – present)
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Robinson, Calcagnie
& Robinson, Newport Beach, CA, tobacco litigation (2004, 1 day)
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PRISM Awards
Reviewer (EIC, NIDA, Robert Wood Johnson; pro-bono, 1997 – present)
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Sentinel Awards
Reviewer (Hollywood, Health & Society, CDC, NCI; pro-bono, 2005 – present)
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Wilmer Cutler
Pickering Hale & Dorr, American Legacy Foundation v. Lorillard (2004 –
present)
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Consultant on Mary
Ann Pentz’s smoking prevention media literacy project, USC (2000 – present)
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Youth Media Expert
Panel, University of Vermont project on antismoking ads (2001- 2003)
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American Legacy
Foundation, Media and Countermarketing Expert Panel (2000 – 2004)
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White House Office
of National Drug Control Policy, Behavior Change Expert Panel, National Youth
Anti-Drug Media Campaign (1998 – 2003)
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Blumenthal &
Markham, San Diego, CA, tobacco litigation (1999 – 2003)
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Consultant on Don
Helme’s antismoking ad research project, Cooper Institute, CO (2001 – 2002)
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US Census Bureau,
Advisory Committee of Professional Associations (pro-bono, 1998 – 2002)
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Campaign for
Tobacco-Free Kids (tobacco policy expert panel, 1 year)
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American
Psychological Association (pro-bono), contributed to APA response to FDA
Tobacco regs.
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Houston Effler
Favat Advertising (now Arnold Advertising; contract with Mass. Dept. Health)
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California Air
Resources Board (ICAT Program)
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Merrill Lynch (for
Munger, Tolles & Olsen - Attorneys at Law)
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Rogers & Sheffield,
Attorneys and Counselors At Law, Santa Barbara, CA
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Osler, Hoskin and
Harcourt, Barristers & Solicitors, Toronto, Canada
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American Savings
Bank, Irvine, CA
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CommerceBank,
Newport Beach, CA
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San Clemente
Savings and Loan, Irvine, CA
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The Nashville
Consulting Group, Nashville, TN
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Neighborhood
Housing Services, Nashville, TN
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The Vanderbilt
University Diabetes Research and Training Center, Nashville, TN
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The Program
Evaluation Laboratory, Vanderbilt University, Nashville, TN
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The Veterans
Administration Hospital, Nashville, TN
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